在我國制造業轉型之際,制造產業每天都在經歷翻天與覆地的變化。在人工費不斷高漲、原料成本,其中原材料成本中紙張的成本占據60%左右,特別是2015年以來,不斷上漲的原材料將包裝印刷廠的利潤進一步壓縮,如何轉型,包裝印刷廠該如何突破都是值得深思的問題。再加上政策的不斷施壓,多家紙業巨頭不斷提升紙價,讓印刷廠更加舉步維艱。
At the time of the transformation of China's manufacturing industry, manufacturing industry is experiencing tremendous and earth-shaking changes every day. In the rising labor costs and raw material costs, the cost of paper accounts for about 60% of the raw material costs. Especially since 2015, the rising raw materials will further reduce the profits of packaging and printing plants. How to transform and how to break through packaging and printing plants are all issues worth pondering. In addition to the constant pressure of environmental protection policy, a number of paper giants continue to raise the price of paper, making printing more difficult.
目前,影響著包裝印刷廠生存的因素很多,主要集中在:
At present, there are many factors affecting the survival of packaging printing plants, mainly concentrated in:
(1)人工費;
(1) Labor costs;
人工費的增長在過去幾年間大幅上漲約500%,再加上印刷技術工種人才的缺失,造成技術人員供不應求的局面,企業只有拿更高的價格去招攬人才。而且為了更好的提升包裝印刷的生產質量,印刷廠不斷引進更的印刷設備,企業的資金流動變緩;
The growth of labor costs in the past few years has increased by about 500%. In addition to the lack of talents in printing technology, there is a shortage of technicians. Enterprises have to pay higher prices to recruit talents. Moreover, in order to better improve the quality of packaging printing production, printing factories continue to introduce more advanced printing equipment, the enterprise's capital flow slowed down;
(2)原材料;
(2) Raw materials;
人工費的上漲和政策的影響都加大了紙張的進一步漲價,直接壓縮了印刷產業的利潤;
The rise in labor costs and the impact of environmental policies have increased the price of paper, directly reducing the profits of the printing industry.
(3)競爭激烈;
(3) Intense competition;
可能前兩點你看到會覺得包裝印刷廠也可以上漲印刷單價,但卻忽略了同行競爭的慘烈,很多企業為了保障企業的正常發展,以低價換取訂單,這種惡意競爭方式讓同行之間苦不堪言。
Perhaps the first two points you see will feel that packaging printing plants can also increase the unit price of printing, but ignore the fierce competition among peers, many enterprises in order to protect the normal development of enterprises, in exchange for orders at a low price, this malicious competition between peers is unbearable.
(4)政策影響;
(4) Policy impact;
政府加大環境保護力度,針對各種污染提出更高要求,相應的稅務就不斷提升,進一步加大印刷產業的利潤壓縮。
The government has stepped up environmental protection and put forward higher requirements for various kinds of pollution. Corresponding taxation has been steadily increased, and the profit compression of printing industry has been further increased.
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