1、 About handbags

從手提袋包裝到手提袋印刷到使用，不但為購物者提供了方便，也可以借機再次推銷產(chǎn)品或品牌。設計精美的提袋會令人愛不釋手，即使手提袋印刷有醒目的商標或廣告，顧客也會樂于重復使用，手提袋已成為目前物美價廉的廣告媒體之一。

From bag packaging to bag printing to use, it not only provides convenience for shoppers, but also takes the opportunity to promote products or brands again. Even if the handbag is printed with striking trademark or advertisement, customers will be willing to reuse it. The handbag has become one of the advertising media with good quality and low price.

二、手提袋制作材料

2、 Bag making materials

通常用來制作手提袋的材料有紙張、無紡布、塑料三種。其中，紙質(zhì)手提袋可選擇的紙張類型有銅版紙、白卡紙等。

Usually used to make bags of materials are paper, non-woven fabrics, plastic three kinds. Among them, the paper type that paper bag can choose is coated paper, white cardboard and so on.

銅版紙是一種普及的手提袋制作材料，其特點在于：印刷適用性好。由于銅版紙具有較高的白度與光澤度，印刷適性良好，印刷助手設計師可大膽采用各種畫面及色塊，廣告效果良好。

Coated paper is a popular material for making handbags, which is characterized by good printability. Due to the high whiteness and glossiness of coated paper, the printing assistant designer can boldly use all kinds of pictures and color blocks, and the advertising effect is good.

在銅版紙表面覆光膜或啞膜后，不但具有防潮、耐用功能，而且顯得更精致。牢度適中，如需與較重的包裝品配套，可選用300G銅版紙印刷。

After coated with glossy or matte film on the surface of coated paper, it not only has moisture-proof and durable functions, but also appears more delicate. The fastness is moderate. If it needs to be matched with heavy package, 300g coated paper can be selected for printing.

白卡紙制作的手提袋是一種高檔的手提袋，其特點是：強度高白卡紙手提袋的強度是所有手提袋中高的，這是由白卡紙的物理性能決定的，設計師一般將這種手提袋用于盛放高檔服裝或商品。

The bag made of white cardboard is a kind of high-grade handbag, which is characterized by high strength. The strength of white cardboard bag is higher than that of all handbags, which is determined by the physical properties of white cardboard. Designers generally use this kind of handbag to hold high-grade clothing or goods.

紙質(zhì)細膩與白板紙手提袋相比，白卡紙手提袋手感明顯要細膩，因此，顯得特別高雅。紙質(zhì)手提袋印刷后需覆膜或穿繩后方可成形，手袋的繩子可選用尼龍繩、棉繩或紙繩。如手袋尺寸較大時，需在繩孔處加固鉚釘以抗拉力。

Compared with the white board paper handbag, the white card paper handbag feels more delicate, so it is particularly elegant. After printing, the paper handbag can be formed by covering film or threading rope. Nylon rope, cotton rope or paper rope can be selected for the rope of the bag. If the size of the bag is large, the rivet should be reinforced at the rope hole to resist the tension.

三、手提袋設計知識

3、 Knowledge of handbag design

手提袋對擴大銷售，樹立，刺激購買欲增強競爭力有很大的作用。手提袋設計一般要求簡潔大方，正面一般以公司的LOGO和公司名稱為主，或者加上公司的經(jīng)營理念，能夠加深消費者對企業(yè)產(chǎn)品的印象，獲得良好的宣傳效果。另外，對于作為手提袋設計印刷策略的前提，確立企業(yè)形象更有不可忽略的重要作用。設計師要在手提袋設計形式上，體現(xiàn)出企業(yè)與眾不同的特點，避免單調(diào)劃一。

The handbag plays an important role in expanding sales, establishing famous brand, stimulating purchasing desire and enhancing competitiveness. Generally speaking, the design of handbag should be simple and generous. The logo and name of the company should be taken as the main front, or the company's business philosophy should be added, which can deepen the consumers' impression on the enterprise's products and obtain good publicity effect. In addition, as the premise of the design and printing strategy of handbag, the establishment of corporate image plays an important role. Designers should embody the distinctive characteristics of enterprises in the design form of handbag, and avoid monotony.