How to reduce the cost of enterprise picture album is the concern of every business owner. Every picture album is designed by the designer. Designers should design according to content, nature, total amount of pictures and texts, and readers. The cost of picture album is an important factor in the competition of picture album market. This article talks about how to reduce the cost of picture album printing from the angle of pre-press design.

　　1.畫冊紙張開度

　　1. Paper opening of picture albums

　　如果開本選用不合理，將使邊料增加，紙張的有效利用面積減少。短行較多的畫冊，如橫排的，用32開本，其切口及訂口有很多空白，用紙較多。假如用狹長形的36開本，可以節約紙張。如果開本太小，折數和光邊材料損耗也較多。為了便于印裝，盡量不用或少用不規則的開本，這樣可降低畫冊印刷裝訂成本。

　　If the opening material is not selected reasonably, the edge material will be increased and the effective utilization area of paper will be reduced. Short line albums, such as cross-row ones, use 32 copies. There are many blanks in the incisions and seams of the albums, and more paper is used. If you use a narrow 36-page, you can save paper. If the cost is too small, the loss of refraction and polishing material is also more. In order to facilitate printing and binding, it is necessary to avoid or reduce the irregular cost as far as possible, so as to reduce the cost of printing and binding of picture albums.

　　2.畫冊紙張材料

　　2. Album Paper Material

　　畫冊印刷紙張材料在畫冊成本中占比重，約占40%以上。因此合理地選用紙張材料是降低畫冊成本的一個重要方面。

　　The proportion of album printing paper material in album cost is about 40%. Therefore, the rational selection of paper materials is an important aspect of reducing the cost of picture albums.

　　普通畫冊印刷，如又產品宣傳冊,企業手冊,企業宣傳冊等，平裝本用157銅版紙就可以了，精裝本可選用250g或300g銅版紙。

　　Ordinary picture album printing, such as product brochure, enterprise brochure, enterprise brochure, etc., paperback with 157 copperplate paper can be used, hardcover with 250g or 300g copperplate paper can be used.

　　雜志畫冊一般用52～80g紙，單色一般用60g書寫紙或膠版紙，彩色一般用80g雙版紙.圖書雜志的封面、插頁和襯頁：封面200頁以內一般用100-150g紙，200頁以上用120～180g紙；插頁用80～150g紙；襯頁根據書的厚薄一般在80～150g之間選用。

　　The cover, insert and lining of books and magazines are 100-150 g within 200 pages, 120-180 g over 200 pages, 80-150 g for insertion and 80-150 g for lining according to the thickness of books.

　　同一品種的紙，克數越重，越高，正文紙的克重增加，書脊厚度也隨之加厚，有時還須調整封面紙的克重與開數，從而會產生一連串的連帶關系，往往增加了紙張成本。

　　For the same kind of paper, the heavier the gram number, the higher the price, the heavier the weight of the text paper, and the thicker the ridge thickness. Sometimes the weight and the opening number of the cover paper have to be adjusted, which will result in a series of linkages, often increasing the cost of paper.

　　認真選用紙張材料，但不能偷工減料，如用普通紙印較為精細的網線版，會使版面模糊，全部無效，造成浪費。又如普通讀物可選用新聞紙，而需長期保存的書籍就不能用易于風化的新聞紙。

　　Careful selection of paper materials, but not Jerry work, such as ordinary paper printing more fine screen version, will blur the layout, all ineffective, resulting in waste. For example, newsprint can be used for ordinary reading materials, while newsprint can not be used for books that need to be preserved for a long time.

　　3.畫冊頁數

　　3. Pages of picture albums

　　在畫冊印刷拼版時，要盡量避免出現零頁。因為一本書除正又外，還有其他部分如四封、扉頁、序、目錄、頁等等，且可能每個部分用紙不同，把用紙類型相同的紙的總面數湊成4的倍數并不困難的。

　　When making up a picture album, try to avoid the appearance of zero pages. Because there are other parts of a book, such as four copies, Title pages, prefaces, catalogues, copyright pages and so on, and each part may be different in paper, it is not difficult to make a multiple of the total number of papers of the same type.

　　4.裝訂形式與版式設計

　　4. Binding Form and Format Design

　　常用的畫冊印刷裝訂形式有騎馬訂、平訂、鎖線訂、膠訂等。騎馬訂、鎖線訂及膠訂這幾種裝訂形式，可以把中心跨頁處版心設計得較小些。如果是平訂形式，中心跨頁處版心就要相對大些，因為平訂書的訂口要占用5mm左右。

　　The commonly used printing and binding forms of picture albums are horseback binding, flat binding, thread-locking binding, gluing and so on. These binding forms, such as horse-riding, thread-locking and gluing, can make the center of the cross-page layout smaller. If it is in the form of binding, the center of the cross-page version should be relatively large, because the binding of the binding book takes up about 5 mm.

　　5.合理確定封面尺寸

　　5. Reasonable determination of cover size

　　設計封面時，要根據畫冊成品尺寸、書脊厚度及勒口大小來進行設計。在設計勒口大小時，一般在不浪費紙張便于印刷的情況下可使勒口稍大些，多數在30mm以上。但有些封面設計人員不了解紙張規格、開數及印刷機性能，在進行封面設計時，不根據紙張開數隨意把勒口的尺寸固定下來，制版后往往不符合紙張規格開數要求而造成浪費，現在大部分圖書封面印后需要覆膜，因而又提高了覆膜成本。

　　When designing the cover, the design should be based on the finished size of the picture album, the thickness of the spine and the size of the strand. When designing the size of the strand, the size of the strand can be slightly larger, mostly over 30 mm, without wasting paper to facilitate printing. However, some cover designers do not know the paper specifications, opening numbers and printing machine performance. When designing the cover, they do not fix the size of the strand at will according to the opening number of the paper. After plate making, they often do not meet the opening number requirements of the paper specifications, which results in waste. Now most books need to be covered after cover printing, thus increasing the cost of film covering.