經過濟南印刷廠長時間的設計、排字和反復校對,公司宣傳冊終于定稿,可以印刷了。但是當宣傳冊完成后,有些客戶會問為什么宣傳冊的更終產品和電子原稿的顏色不一樣?
After a long time of design, typesetting and repeated proofreading by the director of Jinan printing factory, the company's brochure was finally finalized and ready for printing. But when the brochure is finished, some customers will ask why the final product of the brochure is not the same color as the electronic manuscript?
相信很多人也有這樣的疑問,讓
濟南印刷廠小編來告訴大家,為什么企業的宣傳冊成品和電子原稿會存在色差。
I believe that many people also have such questions, let Jinan printing factory small edition to tell you why there is a color difference between the finished product of the enterprise's brochures and the electronic originals.
,我們要知道電腦顯示的顏色是RGB模式,而打印使用的顏色是CMYK模式。這兩種顏色有很大的區別。
First of all, we need to know that the color displayed on the computer is RGB mode, while the color used for printing is CMYK mode. There is a big difference between the two colors.
其次,不同的電腦,它們的顯示器、顯卡都是不同的,這就會導致相同的色彩值在不同的電腦上也會出現色彩偏差。如果設計師有經驗,可以在一定程度上避免顯示偏差的影響。
Secondly, different computers have different displays and graphics cards, which will lead to the same color value on different computers. If the designer has experience, the influence of display deviation can be avoided to some extent.
設計稿確定后,有必要開始印版,從這里開始,會有更多的因素影響企業宣傳冊的成品和電子稿的色差。一些紙本身的顏色,和制版機器的質量和板以及制版人員制版經驗,如:曝光時間,洗板方案,洗盤子,盤子保健和其他步驟,油墨的質量和部署,印刷的質量和印刷的經驗也會影響成品的色差。
After the design draft is determined, it is necessary to start printing. From here on, there will be more factors affecting the color difference between the finished product of the enterprise brochure and the electronic draft. Some paper's own color, and the quality of the plate making machine and the plate making experience of the plate making personnel, such as: exposure time, plate washing solution, plate washing, plate health care and other steps, the quality and deployment of ink, printing quality and printing experience will also affect the color difference of the finished product.
雖然有許多因素在印刷企業宣傳冊的過程中會影響成品的演講,和存在的色差是不可避免的,但是只要有多年印刷行業設計師和主人,可以大大降低成品的顏色區別和電子手稿。
Although there are many factors that will affect the speech of the finished product in the process of printing enterprise brochure, and the existing color difference is inevitable, as long as there are many years of printing industry designers and masters, the color difference and electronic manuscript of the finished product can be greatly reduced.
一本好的企業宣傳冊應該注意對宣傳冊主題風格的定位。這是非常重要的,圖畫書分為很多種,如:企業宣傳圖畫書、產品宣傳圖畫書、宣傳頁面圖畫書等。在企業宣傳畫冊設計成功的要點是這張專輯的主題定位,在設計之前,需要與客戶友好溝通,理解客戶的需求,這包括畫冊設計風格定位、企業文化和產品特性分析、產業定位、圖形操作過程中,客戶的觀點,等等,制定正確的設計策略。有句古話也說得好:軍人不動根稻草。所以在進行專輯設計之前也要做好溝通與合作,制定出合適的專輯主題風格。
A good corporate brochure should pay attention to the positioning of the theme style of the brochure. This is very important. Picture books can be divided into many kinds, such as: Enterprise publicity picture books, product publicity picture books, publicity page picture books, etc. The key to the success of corporate brochure design is the theme orientation of this album. Before the design, we need to communicate with customers friendly and understand customers' needs, including album design style orientation, corporate culture and product characteristics analysis, industrial orientation, graphic operation process, customers' views, etc., and formulate correct design strategies. There is an old saying that goes well: soldiers do not move the first straw. So before the album design, we should also do a good job in communication and cooperation, and work out the appropriate theme style of the album.
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These are the relevant contents introduced by Jinan printing factory. If you want to know more, please visit the website: http://www.jingyinshua.com